chalange
website refresh
website refresh
service
ui design
ui design
industry
software house
software house
A New Chapter for Rumblefish
As a software house filled with brilliant and creative minds, Rumblefish faced a problem common in the tech world: their website was no longer a true reflection of the team's talent.
As a software house filled with brilliant and creative minds, Rumblefish faced a problem common in the tech world: their website was no longer a true reflection of the team's talent.
As a software house filled with brilliant and creative minds, Rumblefish faced a problem common in the tech world: their website was no longer a true reflection of the team's talent.
While they were busy creating cutting-edge solutions, the site itself was stuck in the past. It lacked consistency, a modern flair, and most importantly, the human touch that makes for a great user experience.
While they were busy creating cutting-edge solutions, the site itself was stuck in the past. It lacked consistency, a modern flair, and most importantly, the human touch that makes for a great user experience.
While they were busy creating cutting-edge solutions, the site itself was stuck in the past. It lacked consistency, a modern flair, and most importantly, the human touch that makes for a great user experience.
This challenge was a perfect opportunity for me to step in. My task was to take their fantastic ideas and translate them visually onto screens, creating a website that was not only beautiful but also intuitive and functional. The old site was a jumble of uncoordinated elements, lacking a clear voice or visual identity. I knew the entire project needed to be built from the ground up.
This challenge was a perfect opportunity for me to step in. My task was to take their fantastic ideas and translate them visually onto screens, creating a website that was not only beautiful but also intuitive and functional. The old site was a jumble of uncoordinated elements, lacking a clear voice or visual identity. I knew the entire project needed to be built from the ground up.
This challenge was a perfect opportunity for me to step in. My task was to take their fantastic ideas and translate them visually onto screens, creating a website that was not only beautiful but also intuitive and functional. The old site was a jumble of uncoordinated elements, lacking a clear voice or visual identity. I knew the entire project needed to be built from the ground up.
The Problem and My Solution
My main goal was to create a design that was both flexible and future-proof. I wanted us to be able to quickly apply fixes, update content, and even make significant stylistic changes without a complete overhaul. That's why I designed the entire project with a modular approach from the very beginning.
My main goal was to create a design that was both flexible and future-proof. I wanted us to be able to quickly apply fixes, update content, and even make significant stylistic changes without a complete overhaul. That's why I designed the entire project with a modular approach from the very beginning.
My main goal was to create a design that was both flexible and future-proof. I wanted us to be able to quickly apply fixes, update content, and even make significant stylistic changes without a complete overhaul. That's why I designed the entire project with a modular approach from the very beginning.
This modularity meant that different sections of the website could be mixed and matched freely across various subpages, without any visual clashes. The old problem of "Module A not fitting visually with Module B" was completely eliminated. The visual harmony was guaranteed no matter the configuration.
This modularity meant that different sections of the website could be mixed and matched freely across various subpages, without any visual clashes. The old problem of "Module A not fitting visually with Module B" was completely eliminated. The visual harmony was guaranteed no matter the configuration.
This modularity meant that different sections of the website could be mixed and matched freely across various subpages, without any visual clashes. The old problem of "Module A not fitting visually with Module B" was completely eliminated. The visual harmony was guaranteed no matter the configuration.
A great example of this flexibility was when the team decided to add a light version of the site; thanks to the strategic use of variables in Figma, we were able to implement the new color scheme in just a few hours.
A great example of this flexibility was when the team decided to add a light version of the site; thanks to the strategic use of variables in Figma, we were able to implement the new color scheme in just a few hours.
A great example of this flexibility was when the team decided to add a light version of the site; thanks to the strategic use of variables in Figma, we were able to implement the new color scheme in just a few hours.
A New Look and a Fresh Identity
As part of this major refresh, I also gave our logo a subtle lift. I updated it to be cleaner and more modern, and we started frequently using a special seal-style version, which gave the brand a stronger and more professional feel.
As part of this major refresh, I also gave our logo a subtle lift. I updated it to be cleaner and more modern, and we started frequently using a special seal-style version, which gave the brand a stronger and more professional feel.
As part of this major refresh, I also gave our logo a subtle lift. I updated it to be cleaner and more modern, and we started frequently using a special seal-style version, which gave the brand a stronger and more professional feel.
The final result was a complete transformation. I not only created a beautiful and consistent website but also optimized it for mobile devices from the very start. The new site looks fantastic and works flawlessly on any screen.
The final result was a complete transformation. I not only created a beautiful and consistent website but also optimized it for mobile devices from the very start. The new site looks fantastic and works flawlessly on any screen.
The final result was a complete transformation. I not only created a beautiful and consistent website but also optimized it for mobile devices from the very start. The new site looks fantastic and works flawlessly on any screen.
The new Rumblefish website is now a true reflection of the company's talent. It's clean, modern, consistent, and finally has the human touch it was missing. It's a testament to the idea that even the best code needs a strong visual story.
The new Rumblefish website is now a true reflection of the company's talent. It's clean, modern, consistent, and finally has the human touch it was missing. It's a testament to the idea that even the best code needs a strong visual story.
The new Rumblefish website is now a true reflection of the company's talent. It's clean, modern, consistent, and finally has the human touch it was missing. It's a testament to the idea that even the best code needs a strong visual story.
Some selected work –
Highlights
Hurry up! Time is running out!
Hurry up! Time is running out!
警告
警告
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STOP
STOP
SLOW
NORMAL
RACING
RACING
DANGER
内部
internal
主なエネルギー
Main energy supply system
外部
external
Manufactured with passion
High-Grade Modern & Bold Design